Welcome to the Time-Value Economics
center. Time is the #1 factor shaping customer behavior
and decisions today.
The 24-Hour Customer demonstrates
how savvy companies are winning opportunities and creating
competitive advantage in today’s turbulent markets.
By applying time-onomics principles, companies like
J&J, Cisco and iPhone Apps are innovating breakthroughs
in their products, marketing, distribution, and services.
For innovators and marketers, it is not about the TIME
value of MONEY, it is about the MONEY value of TIME.
Browse this site to learn more about this groundbreaking
and pragmatic approach to your customers. Stay connected
with me on twitter @ExponentialEdge
or sign up
for my mailing list. You can also read my articles and
blog at Fast
Company and at Exponential